"Putting the Power of Science into Media Planning and Placement"

 

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GRiP-it! has become the de-facto industry standard for stations and networks to effectively manage, process, and report on their On-Air Promotional Campaigns. The system interfaces with virtually all existing traffic systems, allowing seamless use of existing scheduling data. GRiP-it! allows you to manage your most valuable asset - you're own on-air inventory. GRiP-it! allows you to create Media Plans and campaigns by Demo GRP's, not number of spots. Today, GRiP-it! manages more than $1 billion in station and network inventory annually. Find out how your greatest and most expensive asset - your On-Air Inventory - can benefit from GRiP-it!     Find Out More Now...

 

Targeted Research and Media Placement

EMS uses the power of science in media planning and placement. When you target your most likely prospects, your advertising money doesn't go down the drain to deliver your message to people unlikely to use your service or buy your products. Instead, EMS concentrates on getting your message to the people most likely to be your heavy users and delivers your message to them more often. EMS has developed proprietary methods to link PRIZM lifestyle clustering to media placement. Get more bang for your dollar today!        Find Out More Now...

 

Broadcast Information Technology Consulting and Implementation Services

EMS staff have successfully implemented Sales, Traffic, Programming, Pricing and Planning, DAM, and Research Systems, both vendor provided and custom, for many of the major media organizations. The Consulting Practice has an unparalleled record of on-time, on-budget implementations. We often provide these services on a fixed price basis, allowing you to minimize exposure to cost overruns.

Usually, with any implementation of GRiP-it!, we bundle the analysis of your current work practices and procedures, recommendations for improvement, and implementation of the technology all within the license agreement and start-up. This assures you and your organization that the Return on Investment begins on Day 1!          Find Out More Now...

 

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Last modified: 11/15/05